Maharashtra launches ‘Kasa Kay?’ rural healthcare awareness campaign under Majhe Gaav, Arogya Sampanna Gaav

Direct fact

On 19 May 2026, the Maharashtra government launched the ‘Kasa Kay?’ public awareness campaign under the ‘Majhe Gaav, Arogya Sampanna Gaav’ initiative at the state secretariat in Mumbai.

Key specifics

• The campaign focuses on preventive healthcare and disease control in rural areas.
• It also highlights the provision of clean drinking water as part of the initiative.
• Villages with strong health indicators will be designated as “Arogya Sampanna Gaav”.
• The launch included an official health song, a promotional video and an informational booklet.
• Maharashtra was formed on 1 May 1960 under the Bombay Reorganisation Act.

Exam lens

Question type: state scheme and public health awareness, campaign name, Mumbai launch, and “Arogya Sampanna Gaav” designation are the key TNPSC-style facts.